Successful Strategic Alliances In Partnership

Business Finance

This is a forum question between students that needs a reply to with at least 180 words. I would like for you to use your own words. If not please cite-in-text with reference

Class, Good description of alliances. A large part of a successful alliance is choosing the right partner. Brown and Hogg (2012) explained that potential partners should be evaluated against measurable criteria. Tis means studying the actors that are most important to an organization. This includes a review of mission, vision, and values. In order to accomplish a successful selection, this means developing a formal evaluation process. Another very good idea is to develop a pilot project in order to actually determine whether the partners can be a successful good fit (Brown & Hogg, 2012).

Can you think of criteria that you would insist upon for a partnership?


Brown & Hogg (2012). Successful Strategic Alliances: Choosing the Right Partner. Financial Post, Retrieved from…