Marketing Worksheet-Instruments with Various Measurement Scales Worksheet, business and finance homework help

Business Finance

Instruments with Various Measurement Scales Worksheet

Describe in no more than 350 words a business situation of your choice where market research can influence decision making.

Please use attached worksheet when completing the work.

Create six questions for a questionnaire or interview using at least three of the following measurement scales:

Nominal

Ordinal

Interval

Ratio

Unidimensional

Multidimensional

Type of Measurement

Question

Determine in 525 to 700 words the best sampling procedure.


References

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